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Is the five forces analysis also needed

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Q: Unrelated corporate diversification involves entering an unfamiliar industry.

Is the economies of scope analysis enough to make a decision on unrelated diversification? Is the five forces analysis also needed? If not, why not? If so, then how should the two analyses be used in combination?

BOOK: Strategic Management and Competitive Advantage Concepts and Cases - William Hesterly

(this question is important for the quizz, i want an applied answer so i can understand whats going on) answer them one by one

Reference no: EM131929753

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