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Does your chosen company have a brand name and brand mark? If not, design both.
If so, evaluate the ability of the brand name and mark to communicate effectively to the target market.
Is strong branding more or less important in an Internet environment? Why? What makes branding so important?
Compare your results showing your buying behaviors with what you know of organizational buying behaviors. How do consumer behaviors differ from organizational behaviors?
Identify a brand (SONY) about which you are passionate, Explain a minimum of three reasons why you are passionate about this brand
your client wants to see two new customer segments that might be interested in the new and improved product. for
The manager collected data from 25 randomly selected stores. For each store, the following variables were recorded per week: store sales, TV advertising, Direct mailing and Newspaper advertising.
Select the risk tools and techniques, and complete the Risk Tools and Techniques section of the Risk Management Plan for both the qualitative and quantitative aspects of the project. Provide a rationale for the selection.
Contingency Plan: This section provides information detailing what you will do if things do not go according to plan. Discuss potential risks and difficulties, then, talk about how you will monitor those potential problems
Which of the 4 P's ( Product, Price, Place and Promotion) is the most important? Please explain.
Describe Analysis of a Salary Scenario and a full time inspector verifies the quality of each unit produced before a worker is paid for his or her output
Assess Ed's actions in working with Jane and explain if his actions have been fair and appropriate - Explain alternate steps Ed should take now in dealing with Jane and the situation.
Develop both a SWOT analysis and needs analysis for your product. Each analysis should examine four (4) strengths, weaknesses, opportunities, and threats for your company
Describe whether the shared economy is creating new value for the consumer or if it is just replacing existing business
Is there a subgame perfect equilibrium of this repeated game in which (A, X) is played in the first period? If so, fully describe the equilibrium. If not, explain why.
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