Is marketing tobacco products to younger consumers unethical

Assignment Help Management Theories

Reference no: EM131266605

ETHICS EXERCISE :-

Tobacco companies are frequently criticized for targeting potential customers below the legal age to purchase and use their products. Critics cite Joe Camel and the Marlboro Man as images meant to make smoking appealing to young people. If tobacco companies are actually following this particular demographic targeting strategy, most would agree that it is unethical if not illegal.

Questions

1. Is marketing tobacco products to younger consumers unethical?

2. Many are beginning to argue that fast-food companies, such as McDonald's and Burger King, are knowingly marketing unhealthy food to consumers. Is it unethical for fast-food companies to market kids' meals to children?

3. What does the AMA Statement of Ethics have to say about marketing unhealthy or harmful products to consumers, particularly children and young adults?

Go to the AMA Web site at www.marketingpower.com to review the statement of ethics (www.marketingpower.com/AboutAMA/Pages/ Statement of Ethics.aspx). Write a brief paragraph summarizing where the AMA stands on this important issue.

Reference no: EM131266605

Questions Cloud

Moon shots for management : In the assigned article, "Moon shots for management," Hamel (2009), other scholars and business leaders identify a list of twenty-five management priorities or a "roster of make-or-break challenges - management moon shots - that would focus the en..

Aggressive patients in a medical office : What personal communication methods would you use to deal with aggressive patients in a medical office? "communication with aggressive patients"

What about the spi and the csi : What is the actual cost (AC) for the project? What's the schedule variance (SV) for the project? What about the SPI and the CSI?

Is marketing tobacco products to younger consumers unethical : Is marketing tobacco products to younger consumers unethical?- Is it unethical for fast-food companies to market kids' meals to children?

Angry janitor protested loudly : Dr. O'Connor walked across a clearly marked wet floor that the custodian had just mopped. When the angry janitor protested loudly and pointed to the bright yellow sign and the offending footprints, Dr. O'Connor took a swing at the other man and a ..

Calculate the interest expense amount recorded : On January 1, 2009, Truman Corporation issued $600, 000 of 20-year, 11% bonds for $554, 860, yielding a market (yield) rate of 12%. Interest is payable semiannually on June 30 and December 31. Calculate the Interest Expense amount recorded on June 30..

Does the sound create a realistic sense of time and place : Does the sound contribute to establishing the mood of the dramatic action? Spooky sounds on a dark night, for example, might suggest a mysterious atmosphere. or wind rustling the leaves of an aspen tree might suggest a cool, relaxing summer aftern..

Prepare journal entries to record the transactions : Declared the annual 2014 $10 per share dividend on preferred stock and the $2 per share dividend on common stock. These dividends are payable in 2015. Prepare journal entries to record the transactions described above

User Account

All Pages