Is it more difficult for a firm to expand abroad into more

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Question: Is it more difficult for a firm to expand abroad into more (e.g. Australia) or less (e.g. India) sophisticated international markets? Please assess this based on the firm's home-based core competence and market position (Differentiation, Cost Leadership or Focus) since that is the starting point the firm uses to make changes.

Reference no: EM133330644

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