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Is disney utilizing the mymagic

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Reference no: EM133019297

Please answer the following questions:

Is Disney utilizing the MyMagic+ platform to its full potential?

  • What does the future hold for MyMagic+?
  • How can they assess whether they are recouping their $1 billion investment?
  • How should Disney leverage this technology in order to further digitally enhance the guest experience?
  • What should Disney do next in terms of digital enhancements of the guest experience? Are the MagicBands still going to be important or will guests use other kinds of devices/wearables?

Links to help:

https://www.disneytouristblog.com/mymagic-plus-faq/

https://www.orlandosentinel.com/travel/attractions/the-daily-disney/os-disney-magicbands-phones-20160408-story.html

Reference no: EM133019297

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