Involved in environmental scandal

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Reference no: EM133661296

Question

Steve works for a company that was recently involved in an environmental scandal. He wants to conduct a research project on the company's products and hopes to obtain objective opinions about the prodcuts. He understands that the scandal has potential to negatively impact on responses. What would the best research design be for Steve? focus groups disguised questionnaire experimental design in-depth interviews.

Reference no: EM133661296

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