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Case - EMERGING MARKETS: The Ebola Challenge
DISCUSSION QUESTIONS
1. Dr. Margaret Chan, Director- General of the WHO, criticized the pharmaceutical industry for being "profit-driven" and for failing to invest in the development of a vaccine or cure for Ebola. As CEO of a leading pharmaceutical firm, how do you respond to these criticisms?
2. As a shareholder of a pharmaceutical firm that announced its new investment to develop an Ebola vaccine and that as a result, your dividend would be reduced, would you support or not support the firm's decision to spend your money to combat Ebola?
3. As a US government official, what would be your recommendations to incentivize pharmaceutical firms to develop an Ebola vaccine?
Attachment:- Case Study Analysis.rar
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