Invaluable tools to gather insights from target audiences

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Reference no: EM133672150

Question

In the realm of marketing research, questionnaires serve as invaluable tools to gather insights from target audiences. This assignment explores the art of designing and implementing effective questionnaires to extract meaningful data for informed marketing decision-making.

For this assignment, l design and create a questionnaire about a product of your choice. When creating your questionnaire, please consider the following:

1. What information do you want to find out? What questions do you need to ask to get this information?

2. What type of questions will you use (open-ended, close-ended, etc)?

3. What colors will be incorporated into the questionnaire and why?

4. How will your questions be formatted (the order of questions)?

5. Will your questionnaire be multiple choice, short answer, or both.

Reference no: EM133672150

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