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Interview a local banker about lending policies for small business loans.
Ask the banker to comment on the importance of a business plan to the banks decision to loan money to a small business.
Write a brief report on your findings.
Should the brand team attempt to compete with or respond to Dove for Men (DFM)? Can the brand compete with DFM without directly referring to it in advertising?
Study the Aus hotel industry and develop an alternative viable blue ocean strategy approach for Aston Lodges if it were to set up business in Aus.
Describe/define the elements of the marketing mix (product, place, price, and promotion- you may include "people" as well, however, this is not required). Your text materials should serve as a major resource for this portion of the paper.
How can consumers react to information overload? What is the role of an information gatekeeper in a search market? How do recommendation networks affect sales?
review the articlestanford d. 2012. mountain dew wants some street cred. bloomberg business week. retrieved from
Identifying any relevant personnel within Screws, Bolts and Nuts with whom you could consult in order to determine research needs for the organisation
Now that Michelle has all of the pieces of her marketing plan in place, the board is ready to see the final plan.
Describe the trade-off between backward compatibility and performance. Explain how and why firms try to influence consumers' expectations in a standards war?
During the period of economic recession, remarkable success will depend on those retailers who are able to generate customer loyalty by responding to consumer demand".
What were Green Rivers concerns and questions regarding -Trade Standing, Ordering and payment history, Willingness to cooperate in joint programmes and willingness to share information
Identify and review the essential components of your sales plan. Identify and document the business goals and objectives as a basis for measuring your sales performance.
The research project requires students to undertake research on some aspect of Malaysian business or society
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