International competitiveness in fashion industry

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Reference no: EM133274500

1. Based on their respective levels of international competitiveness in fashion industry, which country (Singapore or South Africa) will be the most beneficial for fashion retailer to expand their firm to the country?

2. Based on the competitive pressures that a fashion retailer is going to face, what strategy would be the most suitable for expansion into either Singapore or South Africa?

3. Is establishing a wholly owned subsidiary through FDI the best way to enter the fashion market into either Singapore or South Africa? or is there any other better entry mode?

Reference no: EM133274500

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