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Scenario: Imagine you are an international business researcher. You have been hired by a Canadian business which is considering expanding internationally. They have narrowed the choice down to a few key markets and have asked that you provide some insight as to which market they should choose for their expansion. You should provide your recommendations in the form of an exploratory market research report.
Details: You choose the product the company exports (Apparel/Beer/Chocolate etc.) and which country you are going to investigate on their behalf. Your report should contain the following sections:
Market Intelligence: Political stability, Ease of doing business, Currency Risk, Trade Relationship with Canada
Customer Intelligence: Demographics of the market including potential market size/scope
Competitive Intelligence: Local Industry description and SWOT analysis of at least 2 major competitors
Recommendations: What should the export market strategy be for the company if they choose to enter this market?
What is the probability that on any given week in the future that sales would fall between these two values?
Which of the generic business processes did they seem to execute? The MCRC ostensibly executes the procurement process because of the wide range
affirmative action and the law please respond to the followingbullanalyze the bakke and the university of michigan
Write and present a report on the marketing mix in their own workplace on a workplace that they are familiar with. The full report should address the evaluation of component within the marketing mix and marketing performance.
Describe the main line of business of the company. Name four of the countries in which the company operates. Explain in detail the implementation of the 4Ps marketing mix concept by the company.
Global financial institutions like the World Bank and IMF policies can require developing countries to change their monetary policy, devalue their currency etc.
In this assignment, you are required to write about the strategic advantages and disadvantages of different entry modes. Choose 2 modes of entry, and compare th
Using this formula, what is the break-even point? In other words, how many meals, at $7.00, would need to be sold before you start making a profit
Distinguish clearly between a Marketing Strategy and a Marketing tactic.
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In this assignment, you will write an approximately 600-word paper exploring a recent scientific discovery or technological creation that was first imagined in science fiction
What are some of the difference between demand influences and supply influences on our pricing decisions?
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