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International business entry plan

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Reference no: EM132797889

International Business Entry Plan

Executive Summary

Define the product / service with value proposition or USP.

Target Country's /Market's PESTN model

Barriers to Entry in the target market

Product modifications/ differentiations required.

Resources required - material, human and financial, for the success.

Competition Scan, including points of competition

Public policy, Government regulations, incentives etc.

Production details

Packaging

Distribution

Promotion

Conclusions and future directions for the business

Reference no: EM132797889

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