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International Business and Trade- case study on "BMW" and "Uber"

1. In what way is globalization of markets applicable to the two companies? Cite specific activities mentioned in the cases.

2. In what way is globalization of production applicable to the two companies? Cite specific activities mentioned in the cases.

3. Based on what you have read, what challenges were encountered by each company in their globalization activities? Elaborate briefly.

Reference no: EM132985801

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