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International beverage company-organization

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Reference no: EM132712446

Choose any one international beverage company / organization (Eg: Coca cola, starbucks, coffee bean)

a) Why the international beverage company initial international expansion strategy focusing on developing nations?

b) What are the benefits of doing this for developing country? What are the risks? How are those risks mitigated? Discuss

Reference no: EM132712446

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