Reference no: EM132270837
1. In 150 words or more, In what ways have companies, like Pandora, used marketing to improve customer satisfaction and loyalty? Do you think these strategies and tactics are beneficial in the short-term and/or long-term and why? give and example
2. Think of an organization that you currently work for or one that you have worked for in the past. Critique your organization’s innovative strategy. What are strengths and weaknesses in your organization in regards to innovation? How would you analyze the leadership and management styles in your organization? Does your organization support innovation?
3. In 1-2 pages, answer the following questions:
What company will you research and what makes it interesting from an Operations Management perspective?
What do you already know about this topic and what research questions do you expect to answer?
What kinds of sources (for example, company website, annual report, government websites, and library articles) do you plan to use for research?
Why are you interested in this topic?
Note: No Amazon & Apple