Integrated marketing communications

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Reference no: EM133170649

Discussion 1.

Which is more detrimental to a firm, pricing your product or service too high, or pricing your product or service too low?

Discussion 2.

Discuss the role of demographics in relationship to integrated marketing communications.

Discussion 3.

Discuss the phrase "let the buyer beware" and its relationship to an ethical marketing perspective.

Reference no: EM133170649

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