Innovation in the organization

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Innovation in the Organization Identify the step in the innovation process at which the following actions are most likely to occur. Development Application Launch Growth Maturity Decline A shoe company now has its marketing and distribution departments work together on release dates; this prevents ads from appearing before the shoes are actually available. Rajiv sends a survey to customers to better understand their level of interest in two features that may be added to his company's product. A book publisher starts reading each chapter of an author's work as soon as it is written, rather than the former practice of waiting for the entire manuscript to be completed. At first, Andrew's company was the only clothing manufacturer to make low-waisted jeans. However, within a year, most clothing manufacturers offered similar pants. Lorenzo started selling a mixtape on street corners. Once it got play time on a local radio station, thousands of people downloaded it from online sites. Rather than watching television shows on traditional televisions, many people subscribe to Internet-based services or watch shows on their smartphones.

Reference no: EM133613062

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