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All teams will analyze the same company: General Motors Company. (GM). The focus of the project is to study, research, and analyze General Motors, and develop a strategic plan to ensure the long-term prosperity of the company. The project should focus on the key strategic issues facing General Motors, recommendations for rectifying the problems, explanation and support for the course of action recommended, and a detailed implementation plan. The paper should be well written and concise.
Suggested outline:
1. Key Strategic Problems:
a. Innovation in a highly competitive market.
b. Competing on a global scale.
2. Recommendations for rectifying the problems:
3. Explanation and support for the course of action:
4. Detailed implementation plan:
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