Industry view in terms of gaining competitive advantage

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Reference no: EM132223805

1. What is the difference between resource-based view and industry view in terms of gaining competitive advantage?

2. Give an example of a current event or a moment in history that triggered a shift in culture. What was it about that moment or event that gave it the power to change the culture?

3. Explain in detail the importance of alignment between the selling process and the customer’s buying process.

Reference no: EM132223805

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