User Account

All Pages

Increasing the levels of advertizing on television and radio

Assignment Help Business Management
Reference no: EM131052577

Poolvac wants to estimate the impact on the sales (# of units sold) of varying levels of advertising in the two different media (TV and Radio). Therefore, your group has requested Poolvac's research department to collect data of the increases in monthly sales (marginal benefits) from increasing the levels of advertizing on television and radio. The objective is to maximize the effectiveness (measured in total sales) of the monthly advertising budget (constraint), which is $2 million. The cost of TV ad is $4,000 per ad, and the cost of Radio ad is $3,000 per ad.

The following data is provided as requested:

Number of Ads

MBtv

MBradio

1

5,000

4,600

2

4,000

3,700

3

3,800

3,400

4

3,600

3,225

5

3,400

2,500

6

3,000

220

Q1. What combination of TV and Radio ad would you recommend to senior manager and why?

Q2. What technique would your group utilize?

Reference no: EM131052577

Questions Cloud

Determine the velocity and acceleration of block c : The ends oof the bar AB are confined to move along the paths shown. At a given instant, A has a celocity of vA = 4 ft/s and an acceleration of αA = 7ft/s2. Determine the angular velocity and angular acceleration of AB at this instant.
What is coupon payment-coupon rate with quarterly payments : What is the coupon payment of a 25-year $1000 bond with a 4.5% coupon rate with quarterly payments? What is the coupon rate of an eight-year, $10,000 bond with semiannual coupons and a price of $9006.6568, if it has a yield to maturity of 6.5%?
Write a two pages paper for the screen and selection plan : Write a two pages paper for the screen and selection plan and one page for the reflection.
Preparing and interpreting the balance sheet : CP2-3 Recording Transactions (in a Journal and T-Accounts); Preparing and Interpreting the Balance Sheet - Analyze transactions (a)-(f) to determine their effects on the accounting equation and Prepare a classified balance sheet at December 31.
Increasing the levels of advertizing on television and radio : Poolvac wants to estimate the impact on the sales (# of units sold) of varying levels of advertising in the two different media (TV and Radio). Therefore, your group has requested Poolvac's research department to collect data of the increases in m..
What curve shifted, and what factor shifted it : What curve shifted, and what factor shifted it
Calculate the minimum pre-tax annual earnings : Adams Incorporated wants to buy a new machine, which costs $27,000. Adams will depreciate it over its life of 6 years, using straight-line basis. Adams has income tax rate of 31% and its discount rate is 11%. Calculate the minimum pre-tax annual e..
Give the annual and quarterly interest : Give the Annual and Quarterly interest for the following:
Job description : You have successfully prepared yourself for the career of your choice but the recruiters visiting your school have not offered you a job. Now you must look on your own. So by searching newspapers, online job databases, and company website announcemen..

Reviews

Write a Review

Business Management Questions & Answers

  Caselet on michael porter’s value chain management

The assignment in management is a two part assignment dealing 1.Theory of function of management. 2. Operations and Controlling.

  Mountain man brewing company

Mountain Man Brewing, a family owned business where Chris Prangel, the son of the president joins. Due to increase in the preference for light beer drinkers, Chris Prangel wants to introduce light beer version in Mountain Man. An analysis into the la..

  Mountain man brewing company

Mountain Man Brewing, a family owned business where Chris Prangel, the son of the president joins. An analysis into the launch of Mountain Man Light over the present Mountain Man Lager.

  Analysis of the case using the doing ethics technique

Analysis of the case using the Doing Ethics Technique (DET). Analysis of the ethical issue(s) from the perspective of an ICT professional, using the ACS Code of  Conduct and properly relating clauses from the ACS Code of Conduct to the ethical issue.

  Affiliations and partnerships

Affiliations and partnerships are frequently used to reach a larger local audience? Which options stand to avail for the Hotel manager and what problems do these pose.

  Innovation-friendly regulations

What influence (if any) can organizations exercise to encourage ‘innovation-friendly' regulations?

  Effect of regional and corporate cultural issues

Present your findings as a group powerpoint with an audio file. In addition individually write up your own conclusions as to the effects of regional cultural issues on the corporate organisational culture of this multinational company as it conducts ..

  Structure of business plan

This assignment shows a structure of business plan. The task is to write a business plane about a Diet Shop.

  Identify the purposes of different types of organisations

Identify the purposes of different types of organisations.

  Entrepreneur case study for analysis

Entrepreneur Case Study for Analysis. Analyze Robin Wolaner's suitability to be an entrepreneur

  Forecasting and business analysis

This problem requires you to apply your cross-sectional analysis skills to a real cross-sectional data set with the goal of answering a specific research question.

  Educational instructional leadership

Prepare a major handout on the key principles of instructional leadership

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd