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Increasing incidence of societal change and conflict

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Reference no: EM132382658

Research on the Internet a company or celebrity which/who was either successful or unsuccessful in following Ivy Ledbetter Lee's formula for public relations: focus on providing honest and accurate information to the public.

Please respond to the following:

Ivy Ledbetter Lee believed public relations should focus on providing honest and accurate information to the public. Using the company or celebrity you researched for the third e-Activity, list and explain in detail at least two factors that contributed to why you think the company or celebrity was successful or unsuccessful in following Lee's formula.

Public relations came of age due to five general factors in our society. Choose one of these factors (listed below) and explain in detail how it contributed to the development of public relations as we know it today.

The growth of large institutions

Heightened public awareness and media sophistication

Increasing incidence of societal change, conflict, and confrontation

Growing power of globalization

Dominance of the Internet and growth of social media.

Reference no: EM132382658

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