In strategy and the art of seduction

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In 'Strategy and the Art of Seduction', Liedtka argues that any strategy is going to be nearly useless if it doesn't 'entice people into sharing an image of the future'. What are your opinions of this assertion? Also, what could your firm/organization do to entice more stakeholders to share a particular vision of the future? As always, don't speak in generalities. Offer a specific set of initiatives that the organization should look into launching in order to increase buy-in amongst those people who will be responsible for implementing a strategy.

Reference no: EM132303812

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