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In product screening stage of new product development

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Reference no: EM132626097

Read the case: Prime Bank of Massachusetts, available in the Operations Management textbook, Chapter 2. Develop a list of changes for the operations function that should be considered by the bank. Begin by identifying operations management decisions that would be involved in operating a bank, for example, layout of facility, staff, drive-through service. Then identify ways that they can be improved at Prime Bank in order to support the strategy focused on customer service.

In the product screening stage of new product development, what are some questions that may need to be explored by the operations function? By marketing? By finance?

Describe how consumers can use the Internet to shop in new ways.

Reference no: EM132626097

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