Important in marketing and manufacturing your products

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Strategic Management - As an international manager for your company, you have been tasked by your boss with determining whether or not to expand your company’s products abroad and the possibility of manufacturing and/or outsourcing your products as well. Please apply what you have learned in this course and discuss the following:

a. What factors do you think you should consider about your organization and its ability to expand abroad?

b. What are the various modes of entry that you would consider and what are the risk factors of each?

c. What factors are important in marketing and manufacturing your products/services abroad as well as sourcing your raw materials?

d. What considerations should your organization take into account with outsourcing and/or managing your supply chain?

e. In your opinion, which strategy(strategies) would you recommend and why? (Make sure you consider the level of investment and risk in your plan).

f. As part of your evaluation you might want to provide an example to illustrate your point. Your boss will take into account your detailed knowledge of this matter and make decisions based on your informed opinion of the matter.

Reference no: EM132157145

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