Importance of providing value that creates customer loyalty

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We discussed the importance of providing value that creates customer loyalty. Using the terms and concepts from Chapter 10, describe how your current employer is creating customer loyalty. Answer the following questions about your current employer:

What is the difference between intrinsic and extrinsic value? Give three examples of each and how they are used in your company" fast food restaurant"?

Describe a brief example of each of the seven tactics for enhancing customers’ perceptions of value described in Chapter 10. Explain how your company " fast food restaurant" can use these seven tactics to enhance customer value. Provide an example for each of the seven tactics as it applies to your current employer.

Review the daddy-daughter date night experiences offered by Chick-fil-A. How could your company tie in family activities? Give three to five examples including details of the event.

Reference no: EM132204534

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