Importance of annual exams to detect possible skin cancer

Reference no: EM133706013

This assignment, you will be placing yourself in a consultant role. You are often contacted by medical practices asking for guidance in the ethics and legality of marketing their services. Examples of some requests you have received from medical practices, and their services are:

Plastic Surgery Practice

Rhinoplasty
Dermal fillers and neurotoxin injections
Dermatology Practice
Importance of annual exams to detect possible skin cancer
Promotion of medical-grade skin care line

Considering these practice's needs, and services to be marketed, as well as others in the health care industry, create a general guide titled "Best Practices for Marketing Health Services: Ethically and Legally." The document will provide generalized recommendations for ethical and legal compliance. Specific practice types and services are not necessary to include, as this should be a document that could apply to any practice you consult for.

Your document should be prepared using the following format:

One page of content (additional pages my be included, if desired)
Three best practices for ethical marketing of health services
Three best practices for legal compliance when marketing health services

Include additional content, as needed, to align your recommendations with marketing platforms: print, electronic, social media, tv, etc.

APA requirements: Title and references pages, three sources, in-text citations as appropriate.

Reference no: EM133706013

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