Reference no: EM133335066 , Length: 6 pages

Comprehensive Learning Assessment 1

You have been promoted to director of a mid to large-sized company. You operate in two locations, on the East and West Coast. You currently employ approximately 100 people and you manufacture electromechanical devices used in the medical field. Your company has enjoyed growth and success in previous years with a good market share. Unfortunately, due to the slumbering economy, profits and market share have decreased amid increases in operating expenses. Your job as the new director is to strengthen the company's competitive position.

Please answer the following questions below to communicate your responses:
• What type of strategy would you employ to counteract the decline in profits and market share?
• Would it be an offensive or defensive strategy, or a mix of both?
• Please justify your answer considering the context selected.
• Give details pertaining to the strategy you have chosen: first mover, fast follower, mergers and acquisitions, outsourcing, or strategic alliances.
• What impact did any of the five competitive forces have on your decline?
• What are the ethical dilemmas that should be considered?
• What would you have your management team do specifically?
• What role will they play in the recovery?
• How will you monitor or otherwise ensure that unethical behaviors are minimized?
• What efforts will you incorporate to ensure that you have a strategy for re-training
employees, or hiring new employees? Make sure you outline specific goals that your strategy must meet, and how you will measure meeting these goals using quantitative and/or qualitative measurements.

Comprehensive Learning Assessment 2

In CLA1 you identified a strategy. Now it is time to execute your strategy so that organizational goals are attained. You also identified some competitive forces that may work against you; in your implementation, this must be taken into consideration.

You should develop a 4 - 6 page, APA 7th edition-formatted paper, in which you explain what strategy you would select and how you would execute the strategy, and answer the following questions:

• What will you do to execute your chosen strategy?
• What roles will management play in the execution and implementation of your strategy to strengthen the company's competitive position?
• Depending on your strategic approach, what kind of qualities will you look for in employees (skills, knowledge, ethics, etc.) that will ensure the success of your strategy?
• What type of characteristics, traits, ethics, etc. must they possess?
• How will you train them?
• By the end of strategic implementation, you should have strengthened your company's competitive position. What will you do as director to continue to increase your company's strategic position?
• Would you focus on offense, defense, or problem-solving, or delve into creation and innovation?
• Provide both quantitative and qualitative reasoning for your discussion. This
could include how you will measure financials (accounting reports, budgets, etc.), customer and/or employee evaluations (quantitative surveys), sales reports, etc.

APA format