Implement a limited distribution strategy

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Reference no: EM132125810

MARKETING DISCUSSION

Video Analysis: https://vimeopro.com/user13308368/musn-518-marketing-management/video/200249248

Answer each question with at least 10 sentences.

1. Why did  General Electric implement a limited distribution strategy?

2. How was General Electric able to evoke an emotional buying experience for customers purchasing appliances?

3. How was General Electric able to move upstream in price?

Reference no: EM132125810

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