Impact of internal and external factors on consumer shopping

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Reference no: EM133589087

Question: The purpose of this assessment is to critically describe and evaluate consumer shopping behaviour for different product types. Instructions: • Record all the purchases you make over the next four weeks (from Weeks 5-9). • Record your shopping information on the spreadsheet given on Moodle. • Using your recorded shopping information, write an essay paying attention to the following assessment criteria: Impact of internal and external factors on consumer shopping behaviour (30%): Describe how internal and external consumer factors influenced your purchasing behaviour over the last four weeks (from Weeks 5-9). In this section describe the impact of consumer internal factors and external factors

Reference no: EM133589087

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