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Assignment
Each student will complete the following assignment (3000 words)
A small or medium (SME) UK manufacturing company is considering expanding into mainland Europe (one EU country) in June 2022.
Identify & Critically evaluate the 4 most immediate factors of the macro business environment it must take into account when assessing the decision to internationalise or not?
You must use examples and academic models to illustrate your answer.
A ‘suggested' answer outline will be posted on Blackboard in due course.
The Ulster University Harvard referencing style must be applied to your assignment and it will be assessed using the Level 7 qualitative assessment criteria (see Appendix 1).
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