Reference no: EM132917522
Major Project
Organizational Assessment and Report
Fundamentally, this project allows you to use both the "art" and the "science" of research and assessment by developing your research skills in entrepreneurial analysis, applying the managerial frameworks learned in class, and using your imagination and judgment to formulate the recommendations.
Select a small business owner/entrepreneur of your choosing. Conduct an interview with this individual to address the topics in this report. The goal is to gain a better understanding of entrepreneurship, the challenges faced by entrepreneurs, and lessons learned and best practices to be used by future entrepreneurs.
From the assessment conducted an interview with a small business owner. Develop a written assessment and report following the below outline that addresses the challenges faced by the owner in the maturation of the business and recommendations.
The report should be clear, concise, and thorough. The report should provide actionable items to aid in organizational development and performance. The plan should be professionally designed and worthy of submission to the company owner(s), executives, or management teams.
The report should be an APA 7th edition formatted paper that is a minimum of 4 pages in length and incorporate a minimum of eight unique references.
Outline
1. Executive Summary - General information - include all applicable items and the scope of the project.
a. Name of Company
b. Business Structure (sole proprietorship, LLC, partnership, corporation)
c. Industry (healthcare, automotive, entertainment, etc.)
d. Segment (specific area within an industry)
e. Number of employees
f. Products/services offered
g. Number of years in business
h. Location(s)
i. Parent Corporation/Company (Franchise) (if applicable)
j. For-Profit/Not-for-Profit
2. Mission/vision/values statements
3. Internal Analysis
a. Describe the organization's current strategy
b. Describe the corporate culture
c. Constraints - Describe any leadership, financial, human resources, etc. constraints faced by the organization.
4. Environmental Analysis (Trends/Changes)
a. Provide a description of the trends/changesthat has had an impact on the development of the business. Trends may include (economic, regulatory/legislative, socio-cultural, political/legal, technological, etc.)
b. Describe the severity of impact on the firm for those that apply
5. Market Analysis
a. Provide a brief description of the market
b. Describe the firm's position in the market
6. Competitive Analysis:
a. Provide a brief description of the competitive landscape
b. Describe the firm's position as it relates to the competition
7. Departmental Analysis
a. Determine the challenges faced by the owner in the development of the functional aspects of each department.
1. Human Resources
2. Accounting
3. Finance
4. Administrative
5. Logistics
6. Marketing and Advertising
7. Operations
8. Lessons learned
a. Provide a summation of the findings of your investigation that describes the challenges faced by the entrepreneur and the processes or procedures used to overcome these challenges.
9. Recommendations
a. Based on your research and information gained in this course, provide some recommended strategies for entrepreneurs in developing a startup business.
10. Summary
11. References
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