Illustrating the cognitive component

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Reference no: EM133164718

Discussion

Provide links to two print ads, one illustrating the affective component and the other illustrating the cognitive component. Discus each ad in the context of the tri-component model. Explain why each marketer took the approach it did. In replies to peers, discuss whether you agree or disagree with the assessment of the ads and justify your ideas using the topic Resources.

Reference no: EM133164718

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