Identifying the information that should be communicated

Assignment Help Operation Management

Reference no: EM132112265

Currently Hoosier Media utilizes traditional media vehicles for marketing. This includes print advertising to solicit new and renewal newspaper subscriptions.

Other marketing tactics currently used include regional television and radio advertising spots. Management has expressed interest in expanding its marketing reach through social media and mobile app technology but is unsure how to move forward in those areas.

Information technology

Hoosier Media's newsroom is in dire need of technological updates. All workstations currently have desktop computers; however, many employees have been requesting the ability to work from home as well as have access to company networks while on the road for business.

Many of the younger employees would like to have access to iPads and would like to replace their desktop computer with lightweight laptop computers.

For the next phase of your consulting engagement, address the following in a 700- to 1,050-word paper:

Propose marketing and information technology implementation tactics for Hoosier Media, Inc.

The paper should also reflect on how the company should communicate its strategic plan to key stakeholders by:

Identifying the information that should be communicated.

Defining the audience that should receive the communication.

Identifying the channel(s) of communication.

Reference no: EM132112265

Questions Cloud

Difference between hardware and software : What is the difference between hardware and software? What is the difference between software and data?a

Customers table in mysql for instance : Query to reterieve data from a customers table in MySQL for instance who have not placed any orders yet

New less expensive product is introduced to value stream : A new less expensive product is introduced to the value stream - Product P200.

Which language development theory best aligns : Post an explanation of the degree to which and how biology and the environment contributed to your personal language learning through age 6.

Identifying the information that should be communicated : Currently Hoosier Media utilizes traditional media vehicles for marketing. This includes print advertising to solicit new and renewal newspaper subscriptions.

Calculates and outputs the amount invested : Java program that allows the customer to input the number of shares sold, the purchase price of each share, and the selling price of each share.

Success story in continuous improvement in health care : The use of check lists has been identified as a success story in Continuous Improvement in health care.

Explain how these aspects work together to perform : How these aspects work together to perform that primary function. Are any aspects more important than the others? Why or why not?

Describe the development of the frontal lobes : Describe the development of the frontal lobes. Review the executive functioning skills and tie them to frontal lobe development. How might the development.

User Account

All Pages