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Your initial posting will likely include various paragraphs. Any outside sources that you use must be appropriately cited.
Your discussion should include:
Pick a (American) product that you use on a regular basis, and then identify two (2) brands within that product category: one brand that competes on price, and one brand that competes based on features and benefits. (For example, if you were to pick a product category such as shampoo, you might identify Suave as a brand that competes on price, and Paul Mitchell as a brand that competes based upon features and benefits.)
Give a brief (1 paragraph) description of each brand, including links to their web sites.
Conduct an actual price comparison on the two brands that you have identified in at least two different stores. Report where you compared the prices and what the pricing was in each location. Were there any sales or discounts available that affected the pricing for these products?
Since value is the ratio of perceived benefits to price, which product is the better “value” in your opinion? Why?
Describe the current state of the industry within which Netflix operates and identify any opportunities or threats facing industry players.
Ideas for new products often start with desiring a product or service that isn't available in the marketplace.
Which of the following is not among the external sociological influences that affect consumer decisions in the process stage of decision-making? There are three distinct but interlocking stages of consumer decision-making. In which of these stages is..
Early Government regulations prior to 1920 that affected American Business include all of the following except the :
A1 Kitchens, Inc., installs kitchen cabinets, coun- tertops, and floors. A1 uses 30,000 tubes of caulk per year (assume 50 weeks per year) in the instal- lation process. The order cost is $24 per order, and the holding cost is $0.25 per tube of caulk..
Consider the Segway company in the context of distribution and sales. Answer the following questions in your initial posting:
Describe two effective communication strategies for communicating change that are relevant to internal and external stakeholders.
How does a firm assess a new capital project? How would models of project evaluation such as NPV and IRR incorporate changes in economic outlook?
What are some of the ways of assessing whether or not the culture is changing or maturing, toward an intended end state? Provide examples.
Why businesses face ethical responsibilities and what those responsibilities are. The role of stakeholder engagement. Being a good corporate citizen and earning your informal license to operate.
The ending inventory in period 9 should be 10 units. The limit on backlogs is 20 units per period. Try to make up backlogs as soon as possible.
Do you think an owner who has three restaurants is right in preferring a centralised organisation structure?
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