Identify three product categories in the maturity stage

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Reference no: EM13104903

Q. Marketing. Identify three major disadvantages of test marketing and propose explain how each can be avoided.

• Explain three products whose adoption rates have been affected by complexity, compatibility, relative advantage, observe ability and/or trial ability.

• Identify three product categories in the maturity stage of the product life cycle that are posed to be reinvented rather than eliminated and explain your rationale for your selection.

Reference no: EM13104903

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