Identify the target market for the juicers cocktail mixers

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Reference no: EM133404085

Assignment:

Using evidence from the case, identify the target market for "The Juicer's" cocktail mixers, outline two (2) different segmentation bases being used for that target market, and explain the targeting strategy you believe was employed to select that target market. Identify and explain a possible way for "The Juicer" to re-segment the market for their cocktail mixers.

Reference no: EM133404085

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