Identify the seven steps in the contingency planning process

Assignment Help Marketing Management
Reference no: EM132526764 , Length: 7

Part 1:

Construct a 3 to 5-year strategic plan that is related to a specified health care organization of your choice. The organization may be not-for-profit or for-profit. Complete a SWOT analysis, and include the following:

Question 1: Internal strengths are related to resources and capabilities that effectively and efficiently allow an organization to accomplish its stated mission. Write out and discuss 8 to 10 strengths that you consider the highest priority for the organization of choice.

Question 2: Internal weaknesses are related to deficiencies in resources and capabilities that hinder an organization's ability to accomplish its mandate or mission. Write out and discuss 8 to 10 weaknesses that you consider the highest priority for the organization of choice.

Question 3: External opportunities are outside factors or situations that can affect your organization in a favorable way. Write out and discuss 8 to 10 opportunities that you consider of highest priority for the organization of choice.

Question 4: External threats are outside factors or situations that can affect your organization in a negative way. Write out and discuss 8 to 10 threats that you consider of highest priority for the organization of choice.

Part 2:

In the health care industry, change occurs quickly and many times without warning. In an effort to address such changes, contingency planning is a key step in the strategic planning process. Contingency planning follows a 7-step process to achieve maximum effectiveness. Assume that you are formulating the contingency plans for an outpatient surgical center.

Question 5: Identify the 7 steps in the contingency planning process, and explain how each step will be addressed for the surgical center.

Reference no: EM132526764

Questions Cloud

Using knowledge of culture and society : What aspects of the culture and society do you think would affect your decision making if you were sent there as a manager for multinational firm?
Discuss the importance of network effect : Discuss the importance of network effect for Facebook and use porters five force to analyze Facebook
Provide an example of four areas of marketing mix-produc : Provide an example of the four areas of the marketing mix-product, price, placement, and promotion-used by each of your selected companies.
What are the important aspects of human resources management : Include the definition of the three concepts and its references and briefly explain why do you believe these are the most important aspects of Human Resources.
Identify the seven steps in the contingency planning process : In the health care industry, Identify the 7 steps in the contingency planning process, and explain how each step will be addressed for the surgical center.
Could business process re-engineering be a useful tool : Adapt information systems to strategically achieve organisational goals and be able to design, develop and manage IT systems implementation to achieve Business
Developing marketing strategy for multinational company : Determine the key approaches that you will use in order to incorporate branding and co-branding opportunities.
Develop a process to monitor and control marketing procedure : Develop a process to monitor and control marketing procedures and performance regarding the new country's ethical, legal, and social differences.
Prepare necessary adjusting entries to correct the errors : Prepare necessary adjusting entries to correct the errors issues (i) to (ii) in the financial statements of GHL for the year ended 31 March 2020

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd