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Identify the primary business emphasis of each of the following companies as (a) a low-cost emphasis or (b) a premium-price emphasis. If you are unfamiliar with the company, you may use the Internet to locate the company's home page or use the finance Web site of Yahoo.com.
1. BMW 7. Home Depot
2. Charles Schwab 8. Maytag
3. Circuit City Stores 9. Nike
4. Coca-Cola 10. Office Depot
5. Dollar General 11. Sara Lee
6. Goldman Sachs Group 12. Southwest Airlines
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Why is accurate problem definition critical to the decision-making process? Need 2 paragraphs with sources.
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