Identify the powers of legitimacy

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Assignment:

Suppose you learn in March that you must make a trip in June. The trip is absolutely necessary for business; and, since it will occur during a busy travel season, you make your reservations immediately. You inquire about the lowest possible fares. You are told that those tickets would be nonrefundable;

However, you cannot accommodate any of the schedules for those low fares. You end up with a regular rate. The airline issues no paper tickets. You receive a confirmation in the mail within a couple of weeks and file it. A short time before the trip, a business conflict arises that necessitates cancellation of your trip. You call to request a refund. The airline representative advises you that your ticket is nonrefundable. You examine the confirmation slip and find no words to that effect.

  • How do you respond?
  • Is your first impulse to accept the situation? What powers are being used by the airline?
  • What powers are available to you? Can you identify the powers of legitimacy and persistence for your use?

Note: The powers of legitimacy, coercion, and situation power are being used by the airline representatives

Power is the capacity to influence others.

POWER-TYPES:

  • The power of legitimacy is that power derived from real, perceived, or imagined authority.
  • Title or position carries a form of legitimacy power often referred to as position power. This category includes positions, professional licenses and certifications, and degrees of education
  • Expertise power may be real or apparent expertise about the matter under negotiation.
  • Reward power is of varying levels. It can relate to emotions or tangible things.
  • Coercive power is the power to do something unpleasant or unwanted to another person. It is a power that is used in a competitive negotiation style. It may be the power to punish or embarrass.
  • The easiest way to understand referent power in the context of negotiation is to relate it to charisma. Referent power is closely associated with personality and personal style.

Reference no: EM133339744

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