Identify the major types of forecasting methods

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Question: Identify the major types of forecasting methods. There are two categories of forecasting methods. Qualitative methods are more subjective because they are based on opinions rather than exact historical data. They include the jury of executive opinion, the Delphi technique, the sales force composite, and the survey of buyer intentions. Quantitative methods include more factual and numerical measures such as test markets, trend analysis, and exponential smoothing.

Reference no: EM131458933

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