Identify the main consumer behavior model

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1. Identify the main consumer behavior model at work and briefly describe how the model works. It could be something like involvement or a decision-making process, etc.

2. Briefly relate a personal example of a time when you were a participant (voluntary or involuntary) in that type of situation.

3. Do you think what you know now about consumer behavior and the particular model you utilized back then would change your actions and outcome if this happened to you again, or would you likely do the same things and have the same outcome?

Reference no: EM132922318

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