Identify the key symptoms from the case situation

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Case Study: In recent years, the demand for using app-based ride-sharing transportation services is increasing day by day. As a convenient mode of transportation, both male and female passengers are now easily moving from one place to another place by calling the app-based ride-sharing transportation services (e.g., Pathao, Uber, Obhai, Obon, etc) in Bangladesh. However, it is noticed from the general observation that the ratio of using the app-based ride-sharing transportation services by female passengers is very poor compared with the male passengers. An app-based ride- sharing transportation service provider wants to know the reasons for low participation of female passengers in app-based ride-sharing service. As well, they want to know the female passengers' attitude and behavioral intention towards using male-driven app-based ride-sharing services.

Question. Identify the key Symptoms from the above situation

Reference no: EM133315462

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