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Problem
Critically analyze AstraZeneca's Strategy & Operations in pharmaceuticals sector to build competitive advantage (words with at least 15 in-text Harvard citations), Give Recommendations based on Parts I & II (essay format)
Part I: Strategy Your report should include an overview and assessment of the organisation's current strategy (2023/2024) and its ability to generate competitive advantage given its internal (support with frameworks/theories/tools) and external environments (support with frameworks/theories/tools). We expect to see critical analysis of the strategy and whether it 'fits' these environments.
Part II: Operations For the company you have analyzed in part I:
A. Identify the key operations management activities that the organization must undertake to serve its customers.
B. Critically evaluate the contribution of operations management to the strategic success of the organization. Stronger assessments will focus on a small set of relevant frameworks/tools/theories to build competitive advantage. This is important to ensure you achieve in-depth critical analysis rather than a surface-level engagement with lots of different approaches.
Part III: Recommendations Based on your analysis in part I and part II, recommend improvements that will help the organization to generate and maintain competitive advantage moving forward.
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