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Identify the interconnection of mission

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Reference no: EM132912037

Identify the interconnection of mission, core values and ethical practices in the case

Analyze the actions taken by Starbucks and the effectiveness of these actions.

Demonstrate an understanding of a pro-active approach in addressing ethical issues.

Synthesize the facts and issues in the case and analyze the course of action taken by Starbucks

Brief Description

CEO, Kevin Johnson, was presented with a challenge when two African-American men were arrested in a Starbucks while waiting for an associate. The arrests led to negative backlash for Starbucks. Johnson personally addressed the issue and took several steps to change the culture and policies of the company. This case presents several key issues, including the link between ethical practices, mission and core-values, unconscious bias in the workplace, and how a CEO's actions impact the employees.

Case link:

https://www.forbes.com/sites/prudygourguechon/2018/05/06/the-psychology-of-apology-how-did-starbucks-ceo-kevin-johnson-do/?sh=3a0ed3acac8d

Form a report about this case study with an introduction and conclusion.

Reference no: EM132912037

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