Identify the growth strategy

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Reference no: EM133675234 , Length: 4 Pages

Assignment:

Starbucks caramel macchiato coffee SWOT Analysis and recommendations compared to competitors like Dunkin' Donuts and McDonald's.

GROWTH STRATEGY RECOMMENDATION

Identify the growth strategy (Market Penetration, Market Development, Product Development, or Diversification) that Starbucks caramel macchiato coffee should use to increase sales. Provide a rationale for growth strategy recommendation and why this is an effective growth strategy.

In-text citation, APA style, 3 to 4 pages, works cited.

Reference no: EM133675234

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