Identify the good and bad polling techniques

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1. Name some mistakes people make in taking opinion polls.

2. What are the three important questions to ask yourself about opinion-poll results?

3. Are the following polls accurate or misleading? Identify the good and bad polling techniques.

a. "Eighty-nine percent of Americans like to eat hamburgers."- poll taken of 300 people outside McDonald's at lunchtime

b. "Seventy-five percent of commuters are too busy to answer poll questions." - poll taken of 500 people in front of the train station during rush hour

c. "Only two percent of Americans know whom Britney Spears married." - poll taken of 65 residents at the Shady Rest Retirement Home

d. "Only 33 percent of those visiting the public library come to borrow books." - poll taken of 1,000 people using the Philadelphia Free Library over a period of three weeks, at different times of day

Reference no: EM131140482

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