Identify the competitive strategy of the business

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Reference no: EM131951078

Introduction to Business Information Systems Assignment - Business System Analysis

Tasks -

Choose an information system that you will analyse (e.g. travel booking system, banking system, insurance company system, etc). For full marks it should not be a generic system but a system for a specific company. You may need to interview or observe someone working on the system in this company. For example if you know someone working at a travel agency you may ask for a chance to observe their work and answer your questions about this system.

Write a report describing the chosen system, addressing the following issues:

1. Describe at least three groups of users of this system including what kind of data they enter into the system or what kind of information they extract from the system and whether they rely on other people's data to get information. Give examples of decision making supported by the system for each group of users. If possible illustrate your story with screenshots of the user interface.

2. Referring to Porter's four generic competitive strategies, identify the competitive strategy of the business you are analysing and justify your decision. Make sure you clearly specify the industry or industry segment in which this business operates.

3. Which of the activities in Porter's value chain is best supported by this system? Explain your answer.

4. Using Porter's five forces model, describe how they affect the business you are analysing (i.e. explain whether each force is weak, medium or strong and justify your answer).

5. Provide two detailed examples of decision-making (on two different levels of management).

Describe how the decision-making process is supported by the information system. Explain which level of management is making the decision and illustrate what information this decision is based on.

Reference no: EM131951078

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Reviews

len1951078

4/20/2018 7:17:02 AM

If you have difficulty deciding on the business information system, please consult your tutor. Assignment type: Individual. Assignment submission: Electronic submission via Turnitin. Any assignment not submitted electronically by the deadline will be considered late and will attract late penalty. Email submissions to staff are not accepted.

len1951078

4/20/2018 7:16:56 AM

Formatting: make sure your report is clearly structured in addressing each of the above points. Use headings and section numbers for clarity. Add page number and your name and student ID in the footer of the document. You do not have to have Introduction and Conclusion. Sentences highlighted by Turnitin will incur penalties even if your total similarity index is under 20%. You will NOT be penalised if Turnitin highlights references in the reference list or anything on the Title page.

len1951078

4/20/2018 7:16:51 AM

Three groups of users of this system. Competitive strategy and justification. An activity in Porters value chain supported by the system and explanation. Effect of Porter’s five forces on the business. Two detailed examples of decision-making (on two different levels of management).

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