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Scenario
You are a communications consultant being asked for a storyboard presentation for a campaign sponsored by an organization looking to engage their audience in some way. The details for the scenario is vague, allowing you to add your own details if you would like, but you cannot revise or remove what is already listed in the scenario:
Prompt
come up with a story pitch for your direct supervisor that provides an overview of the story message and the target audience. The message of the story must discuss both the organization's objectives (why the organization is creating the story) and what the overall message will be (the ideas intended for the audience to take away from the story). When defining target audience, it is important to choose an audience that will help the organization achieve the goal. It is likely that there will be many different audiences who can help the organization achieve the goal, so it will be up to you to choose one of those audiences to focus on.
Specifically, you must address the following rubric criteria:
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