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Question - As the newly assign CFO of Air Canada. You are drafting the year-end report to CEO. The organisation is running a study to track and highlight the two most significant (macro) economic challenges that are likely to affect the organisation's performance in the foreseeable future and to propose strategies to deal with those challenges in the most effective way. With a view to highlighting the accounting input in these strategies, you plan to focus on identifying specific financial or management accounting tools that could facilitate the organisation in dealing with the identified challenges.
Please identify the accounting highlight and challenges over the last four accounting period. How would the challenge affects financial. It may can include some key financial ratio.
Please have a theoretical diagram for each of the two challenges identified in 1) that fully and accurately reflects the associations. And a a summary of all key points emanating from each diagram.
The analysis and provide the CEO founded recommendations for the way forward.
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