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Questions:
1. General statement about why it is important for marketers to consider the 4Ps of the marketing mix.
2. Identify the 4Ps you will be discussing.
3. Statement which indicates that you will be identifying elements from each of the 4Ps in relation to BP Doctor MED: World's 1st Med-Grade BP Smartwatch product.
4. Brief statement about BP Doctor MED: World's 1st Med-Grade BP Smartwatch product.
Develop a brand strategy for a hybrid car. To come up with a strategy, answer the following questions.
Describe price of product for various offerings. If you find any price adjustments (page 374-380), then document it with evidence.
Using Word, create a table to outline your analysis. What were the features, advantages, and benefits of the specific product or brand that you selected? After completing the table, consider the positioning of the product or brand in the market. ..
Home country vs. international marketing, are there any differences in practice? The impact of global factors on management decision making.
Develop at least one question for each characteristic of the target market (demographic, geographic, psychographic, and behavioral) that will be important for you as you determine the marketing strategy for this new product.
Identify and Provide Analysis of Key Issues/Root Causes. Develop Action Plan(s) and identify measures for Success after Implementation.
Who are the target customers for the company/brand? google How could/does the company reach its customers/users? What methods and media might and/or does he company use to reach the customers/users? google
In a similar fashion, define the geographic target area you are choosing. What are the behavior factors that will influence your decision-making?
Why Innovation May Not Be Enough
Compare the pros and cons of using the tracking devices in the shipping business as a function of competitive advantage.
It is highly desirable to students of Strategic Marketing Management class to learn about Sustainability in Marketing. This assignment is designed for students learn the topic through library research.
What is the unique value proposition being offered by each brand? Explain. How are the brands different? Are they attracting similar or different target markets
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